Sagebrush Unroasted
Kenya Karatu Peaberry Limited Black Label | Green Coffee Beans
Recommended Roast Level
City (Light)
Tasting Notes
This Kenyan washed process delivers an incredibly clean and bright cup. The over-the-top acidity that you have the potential of getting in a Kenyan is not here in this bean. Instead, you receive a much more palatable and toned down acidity that comes through with a dessert like profile. With notes of key lime pie and lemon drop candy, the balance of sweet and tangy is excellent and makes just one cup go by too quickly.
Karatu Coffee Factory Coffee Production
Karatu Coffee Factory is located near Gatundu town in Kenya's Thika District, Central Province. It was established in 1965, and membership is currently held in the nearby villages of Karatu, Gitwe, Kibiru and Kigaa Villages. Karatu is a "factory", in Kenyan terms, basically a cooperative wet mill that buys and sells the coffee of members. Factories generally supply more than just access to the coffee market, and Karatu offers additional programs including access to capital for farm reinvestment, and provides members with agronomical inputs. The Karatu site sits at around 1890 meters above sea level, and is strategically situated next to the Rwabura river where it is able to pump clean water for processing coffee. They've dug waste water pits where the water used for processing is directed and soaks into the soil instead of running off back into the river.
Highlights
| Roast Level: | City (Light) |
| Processing: | Washed (Wet Process) |
| Region: | Africa |
| Flavor Notes: | Key Lime Pie, Honey, Lemon Drops |
| Body: | Juicy |
| Classification: | Limited Edition Black Label |
| Recommended Brew Methods: | Drip, Pour Over, Chemex |
| Country Region: | Thika |
| Certification: | Direct Trade |
| Farm: | Karatu Coffee Factory |
| Producer: | Karatu Coffee Factory |
| Varietal: | SL-28 |
| Altitude: | 1500-2000m |
Since our inception, fast free shipping has been one of our tenants as a company. So it took a long time for me to come to a decision to eliminate the free portion of that sentence. I know we all want free, so taking that away is putting a lot of trust in you guys to be able to understand my reasoning and trust my math. I'm going to list a few reasons I moved away from the free shipping model all-together below. I'd love to hear from you if you think this is a bad decision or if you appreciate me putting the shipping cost decisions in your hands.
Free is Never Really Free
Full disclosure, free shipping isn't really free shipping. I am paying to ship you your coffee, so you're either paying for it buried in the price of the coffee beans or at the end at checkout. I think the psychology of free shipping is that you don't end up at the checkout and find out that you need to spend another 30% to get your items. That's a very real thing and I hope to have a simple pricing model to help you avoid that sticker shock. Before I get there, let me tell you what I used to do. It used to cost me about $9.00 to ship 5lbs of coffee (USPS just raised their prices...again). So what I did was add $1.80 to each pound as I calculated the selling price. I then had $5 shipping for under $35 orders to try to drive the customer (you) to buy about 5lbs of coffee and make the math work.
There have been several flaws with this model. First off, it made the cost per lb look like we're WAY more expensive than other green coffee resellers in the market. Second, it really stops working when someone orders less than 5lbs and more than 5lbs, because the cost to ship 5lbs-30lbs per pound is much less than $1.80/lb. So it kind of narrowed our market. Third, we have recently been able to negotiate even better rates with FedEx and blown up the $1.80/lb model. We can now do a 2-day Padded Pak at an amazing rate and fit 10lbs in it. The irony of a free shipping model is that it is less transparent. If I'm going to be completely transparent with my cost model, then you'll recognize a good deal when you see it and we're all happier. Transparency makes the whole sales process work better.
So we now include our pricing without shipping and add it on at the end. To help you optimize your buying experience our shipping pricing is listed below.
Due to recent price adjustments from USPS & FedEx prices were updated 5/6/2022
| 0-5lbs |
USPS Priority = $9.00 Fedex 2 day (No Sat / Sun) = $11.00 Or as little as $1.80/lb |
| 6-10lbs |
USPS Priority = $18.00 Fedex 2 day (No Sat / Sun) = $11.00 Or as little as $1.10/lb |
| 10-15lbs |
USPS Priority = $27.00 Fedex 2 day (No Sat / Sun) = $22.00 Or as little as $1.47/lb |
| 16-20lbs |
USPS Priority = $36.00 Fedex 2 day (No Sat / Sun) = $22.00 Or as little as $1.10/lb |
| 21-25lbs |
USPS Priority = $45.00 Fedex 2 day (No Sat / Sun) = $33.00 Or as little as $1.32/lb |
| 26-30lbs |
USPS Priority = $54.00 Fedex 2 day (No Sat / Sun) = $33.00 Or as little as $1.10/lb |
| 31-35lbs |
USPS Priority = $63.00 Fedex 2 day (No Sat / Sun) = $44.00 Or as little as $1.26/lb |
| 36-40lbs |
USPS Priority = $72.00 Fedex 2 day (No Sat / Sun) = $44.00 Or as little as $1.10/lb |
| 41-45lbs |
USPS Priority = $81.00 Fedex 2 day (No Sat / Sun) = $55.00 Or as little as $1.22/lb |
| 46-50lbs |
USPS Priority = $90.00 Fedex 2 day (No Sat / Sun) = $55.00 Or as little as $1.10/lb |
| >50lbs |
Contact us to get a quote |
We believe that with this schedule your coffee will be ready when you are, every time.
Also, if you order before 6am AZ on most days, we'll be able to include it in that day's production, but depending on volume it may go out the next day. We hope as we grow, we'll still be able to meet these commitments.
We love talking to our customers.
- Have a question about our coffees? We can help with that.
- Have a question about our roasted coffee or tea? Yeah, we'll help there too.
- Want to know more about your order? Not a problem.
- Want to chat with someone about life in general? We're pretty busy, but sure...why not.
We have someone ready to assist you weekdays from 9 AM - 3 PM (AZ). If we don't pick up, we're probably roasting coffee and will get back to as quickly as we can.
- Call us at 480-977-3790
- Write a note in the form below.
- Email us at sales@sagebrushunroasted.com
- We're located at: 393 W Warner Rd. Suite 121 Chandler, AZ 85225